Calibrated | Launch Pad

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About

Services

Expertise

Partners

Contacts

About

Services

Expertise

Partners

Contacts

Calibrated Launch Pad

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LAUNCH

PRESS TO LEARN MORE

LAUNCH

ABOUT

Strategic Communications Starter Pack

Strategic Communications
Starter Pack

for Companies Ready to Communicate Their Value to the World

Calibrated Launch Pad is a high-impact communications advisory pack for startups and scaleups in defence tech, cybersecurity, cognitive security, and resilience tech who are ready to go global.

Before you step onto the global stage or announce your next milestone, we equip you with an actionable plan, an impactful narrative, and tools to communicate effectively.

Before you step onto the global stage or announce your next milestone, we equip you with an actionable plan, an impactful narrative, and tools
to communicate effectively.

We will translate your values into strategic communications that increase your brand value.

We will translate your values into strategic communications that increase your brand visibility.

ABOUT

What you get

You will receive personalised guidelines tailored to your immediate business needs and goals, positioning your startup for growth, funding, and increased international visibility. We will craft compelling messaging and ensure your communications resonate with investors, partners, and the media.

Pre-consultation

What's included:

Structured Briefing form for you to fill in and help us understand your business goals, market, resources, and comms needs.

Dive-in session with a Calibrated professional to review existing comms approaches and desired outcomes.

Strategic comms advisory

What's included:

A 1-hour Strategic Consultation with co-founder or senior communication advisor where we present our Recommendation Deck, explore high-impact tactics, and refine messaging.

Deliverables

Stakeholder map

Detailed overview of key audiences, including media, investors, business communities, and government stakeholders in relevant geographies, to know exactly who to target.

Stakeholder map

Detailed overview of key audiences, including media, investors, business communities, and government stakeholders in relevant geographies, to know exactly who to target.

Comms audit & opportunity scan

Checklist assessing current channels (if any), with clear pointers on visibility gaps and fast wins that you can act on.

Messaging framework

Deck with narrative framing and preliminary messages to reach target audiences.

Messaging framework

Deck with narrative framing and preliminary messages to reach target audiences.

Action plan for your team

Tactical steps for the next 3 months to boost visibility and credibility.

Suggestion of relevant industry events and comms channels

Opportunities to plug into - events and platforms where your presence will make a difference for business.

Pricing

Limited-time offering!

Launch Pass

€1,699

Flat Fee

Stakeholder map

Comms audit & opportunity scan

Messaging framework

Suggestion of relevant industry events and comms channels

Action plan for your team

Delivery timeline

15 business days from brief submission.

Add-ons

Option A

€600

Press List

Custom press list for one geo and best angles for pitching different types of media

Option B

€600

Media readiness session

Checklist with tips on how to handle media requests and live interviews, and 40-minute online mock-up interview with feedback

Why choose Calibrated?

Expertise

Focused expertise in strategic comms for Defence, Cybersecurity, Cognitive Security and Dual-Use Tech in Ukraine

Experience

Co-founders with 15+ years of PR experience and global recognition (Cannes Lions, AMEC, Big4).

Track Record

From European defence giants
to Ukrainian startups and scaleups in defence, cybersecurity, and cognitive security.

Calibrate and amplify

your communications

Calibrate and amplify
your communications

Request our intake Briefing Form today to calibrate your communications for growth and global reach. Fill in the form below.

Request our intake brief today to calibrate your communications for growth and global reach. Fill in the form below.